When it comes to luxury fashion, packaging is more than protection — it’s the first impression of your brand’s story. Today, let’s take a look at how Dulink helped one of our fashion clients design a complete, sustainable, and elegant packaging solution that perfectly reflects their brand identity.
1. Aircraft Box
The aircraft box serves as the foundation of the entire packaging system. Dulink adopted eco-friendly green printing inside and out, paired with a hot-stamped gold logo to enhance brand recognition. The moment the box opens, customers can feel the brand’s sophistication and care.
2. Hang Tag
For the hang tag, Dulink chose a minimalist frosted strip design that conveys understated luxury. The simple typography and matte texture complement the brand’s refined aesthetic, showing that “less is more” when it comes to premium design.
3. Neck Label
Made with woven label craftsmanship, Dulink’s neck label is soft, skin-friendly, and comfortable. Every thread tells a story of quality — making it not just a label, but a symbol of professionalism and care.
4. Brand Card
Placed on top of the garment, the brand card immediately highlights the logo upon unboxing. The reverse side allows space for handwritten notes or care instructions, creating a warm, personal connection with customers.
5. Shopping Bag
To complete the unboxing experience, Dulink designed a textured paper shopping bag using green printing and gold foil stamping. It strikes the perfect balance between eco-consciousness and luxury aesthetics.
💡 Pro Tip: Custom stickers and adhesive labels from Dulink can tie all packaging elements together — a subtle detail that reinforces your brand identity beautifully.
This project is a real solution we created for a high-end clothing brand, integrating functionality, design, and sustainability. From aircraft boxes and hang tags to woven labels and brand cards, every element is made to elevate the customer experience while supporting eco-friendly values.
